What does “pricing excellence” mean to you? If your response is anywhere in the ballpark of “cost plus a set gross margin”, we can help improve your company’s profitability. Getting the prices you deserve starts with an intimate understanding of the value you are creating for your customers. Burjess can unlock these insights through marketplace and voice of customer analysis. Path to market, cost optimization and competitor value proposition overlays are additive to our process and complete the pricing strategy framework. Once the strategy is defined, the hard work begins. You see, in our experience, full price realization isn’t achieved through strategy alone. It takes discipline and courage to systematically set and maintain pricing as marketplace dynamics change - and those dynamics change often. Furthermore, setting prices and getting prices are two different things.  When was the last time you evaluated your terms and conditions for sales transactions? Returned goods, freight and credit policies can be siphoning off net price realization without you even knowing it. How about discounts and promotions? We can help your sales and marketing teams develop a disciplined discount methodology to ensure you sustain the prices you set along with the rigor for systematically evaluating and setting prices.

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A few core beliefs that we have around pricing:

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1. Pricing is hard work, and it is continuous work - it is not an annual event.

2. Capturing the appropriate value in price based on the value you are creating is a collaborative, organizational effort.  

3. Pricing Excellence is the #1 way to improve profitability.

4. An effective price strategy can improve profitability and expand addressable market.

5. Pricing Excellence should be an integral part of an organization's Continuous Improvement (CI) efforts.

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